Chanel

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Watch Collections

J12, PREMIÈRE and BOY·FRIEND : Discover the CHANEL Watches collections. Timepieces for women and men
that combine the creativity of the Watch Creation Studio in Paris and the savoir-faire of the Watch Manufacture
in La Chaux-de-Fonds, Switzerland, the heart of the watchmaking world.

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J12

As the first unisex sports watch by CHANEL, J12 is the House’s watchmaking icon. In highly resistant black, white or blue ceramic, its allure is timeless.

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PREMIÈRE

In 1987, CHANEL created its first watch for women: the PREMIÈRE, inspired by the codes of the House. Its octagonal case evokes the stopper of the N°5 perfume bottle. The original bracelet, interlaced with leather—like the chain of the iconic quilted bag—has been reinterpreted in chain, ceramic or velvet-finish ribbon versions. A timeless, feminine timepiece to slip on your wrist day and night.

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BOY·FRIEND

Pure lines, balanced proportions, and perfected shapes. The CHANEL BOY·FRIEND watch is an alluring concentrate of restraint. Radically elegant, it dares to assert new allure, erasing the lines between masculine and feminine style. A bracelet with a quilted or tweed motif adorns this timepiece, available with an octagonal case in BEIGE GOLD or steel.

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The Watches of Switzerland Group operates a network of retail stores, including Goldsmiths, Mappin & Webb, and the Watches of Switzerland.

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