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LVMH Watch Week 2022: TAG Heuer

By Stephen Watson | 4 minute read

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This TAG Heuer article is part of our spotlight on LVMH Watch Week 2022.

Planning for the future by respecting the past, TAG Heuer has been carefully keeping an eye on the craftsmanship and spirit of Jack Heuer's illustrious heritage. Frédéric Arnault, the 27-year-old chief executive of TAG Heuer, is successfully leading the charge accompanied by Maria Laffont, VP of Product and Design, Heritage Director Nicholas Biebuyck, and venerable Creative Director Guy Bove.

Aquaracer Professional 200

Ideal for our ever-changing world, TAG Heuer's Aquaracer 200 has extreme sports in mind but is perfect for everyday wear. The Aquaracer 200 comes in two slimmer new sizes, 40mm and 30mm, in either mechanical (Calibre 5 Automatic movement) or Quartz movements. The case, bezels, and bracelets are a combination of brushed and polished stainless steel for a versatile look made for performance, water-resistant to 200 metres, but sleek enough for the office or a night out.

Timeless black, blue, or silver dials make the Aquaracer an accessible, super appealing, thoroughly dynamic, and slightly aggressive timepiece. Incorporating TAG Heuer's creative director Guy Bove's essential elements of design – readability, fit for purpose, quality of detail, typography, proportions, three-dimensional detailing, and finishes – the Aquaracer can do it all and does it all well.

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Autavia 60th Anniversary

Jack Heuer first launched the Autavia wristwatch, which combines elements of auto and aviation, back in 1962. To celebrate this 60th anniversary, TAG Heuer is introducing three new models: two new chronographs with flyback functions and another first for the Autavia, a three-hand GMT model.

The Calibre Heuer 02 COSC Flyback manufacture movement of the Flyback Chronograph makes it possible to reset the timer without stopping it first, ideal for timing multiple laps. The 42mm case comes in stainless steel with a silver dial with black sub-dials or a black DLC coated case, both with a black ceramic bidirectional rotating bezel water resistant to 100 metres.

Ideal for world travelers, the GMT provides a practical second-time zone and sunray-brushed blue dial. A 42mm stainless steel case houses the Calibre 7 COSC GMT movement with a power reserve of 42 to 50 hours depending on the execution and water resistance of 100 metres. All three Autavia models feature an interchangeable strap system that allows wearable versatility with additional straps available.

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Discover more from TAG Heuer here at Mappin & Webb.

Author credit: Stephen Watson serves as an authority within the US watch industry. He is currently the Editor in Chief of Modern Luxury's Watches International following his post as the Editor in Chief of Revolution USA, Watch Journal, and Executive Editor of Surface Magazine. Stephen Watson is a GPHG academy member.

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